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2017 FIFA SUMMER TRANFER WINDOW CLOSES

FIFA WORLD CUP 2018

262Days
10Hours
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SPORTS, AND THE BUSINESS OF SPORT CAN NO LONGER BE ONE DIMENSIONAL. 360 IS THE ONLY VIEW.

realise your potential

Headed up by Ahmer Kunwar TSG Sports delivers sports-based management and commercial services to elite athletes and sporting organisations.

With a focus on football and cricket, TSG has worked with a vast number of international football talents from a variety of leagues and sporting clubs in European and beyond.  At TSG we believe that in order for any career or brand plan to succeed there needs to be buy-in from all stakeholders.  This is TSG Sports’ the guiding philosophy for client selection.

The business of sports and, in particular football, has become an industry in which trust is eroded and lasting relationships are becoming fewer, with all stakeholders dissolving into a purely commercial focus.

Though, of course, we all want to make money, TSG operates from the overarching belief that this focus can change, and that our athletes and clients can focus on reaching their potential, and we can be a part of their journey.

principles

global partners

THE THING ABOUT BIG DECISIONS IS THEY ONLY GROW THE LONGER IT TAKES TO DECIDE WHAT YOUR OBJECTIVE IS.

Player Representation

Our player representation offers realistic, relationship-based promotion and assistance. We are selective with our clients so every client can know that we are focused on their career and their development. We place honesty and trust foremost with all players we represent.

Career Management

For up-and-coming athletes, we offer decades of experience to guide their career path and help with the difficult decisions successful athletes eventually face. We put our reputations to work for our players, and make sure that we are available when our players need us.

Player DEVELOPMENT

There are many aspects of a champion that are internal and cannot be taught or coached. Great athletes all have a hunger, a powerful desire for success and excellence. They have an inner drive that is all their own. But even having these traits doesn’t guarantee a true champion. These characteristics need to be nurtured and guided.

player roster

TO SUCCEED IN THE MODERN WORLD OF SPORTS ENTRAINMENT YOUR FAN BASE CAN NO LONGER BE LOCAL BUT NEEDS TO BE GLOBAL THROUGH ENGAGEMENT OF PARTNERS AND AUDIENCES.

Club Commercial

TSG works to create commercial partnerships for clubs and assist in further commercialising brand assets. We also provide efficiency savings through system integration, like ticketing and marketing and fan engagement in one system for example.

Global naming rights

Advisors to Tech Mahindra

TSG acted as advisors to Tech Mahindra as the Indian multi national was looking at expanding their marketing activities to include a global presence with in English football.

The English Premier League delivers global television audiences of over 4 billion people every week making it one of the most sort after commercial spaces in world sports. Tech Mahindra were particularly interested in the fan engagement aspects of the new Tottenham Hotspur stadium which is set to become one of the most technologically advanced sports entertainment venues in Europe.

club development

Global Management Advisors

TSG are also board of directors at Karamone FC in Nigeria with an agreement with their President Ramone. It is a strategic partnership to identify raw talent and create a footprint for them into clubs across Europe with feeder arrangements.

Our core markets include Belgium, Finland and Switzerland for this development path. Karamone F.C is a Nigeria football club based in Oyo. They play in the Nigeria Football Federation Cup.

Most noted talents include Daniel Etor and Austin Amutu with at least 3 more exceptional talent currently plying trade in Europe with Nigeria NT status.

YOUR IMAGE WILL SHAPE YOUR FUTURE. OWN IT

your brand is an extention of you

A career in sports can burn bright… but burn short. You have one shot to make the most of it; one shot to maximise all commercial opportunities… one shot to gain sponsorships and deals that will sustain you beyond your peak performance curve.

This is a crucial journey with no second chance, so while you concentrate on personal goals using your skills, we concentrate on building your personal ‘brand’ by using ours.

With a strong brand you will never be a ‘has-been.’ You will be a legend: celebrated worldwide for your unique contribution and achievements within your sport. But more than your global profile, you can have a sustainable income, security and peace of mind.

working with elite athletes to develop, manage and grow their image.

CREATING AN IDENTITY: HOW IS MY BRAND BUILT?

Your ‘brand’ must encompass everything your name brings to mind – emotionally and visually – when the public hears it. Working as a team, we define the core elements of your brand identity. From this, Brand Athlete builds an integrated digital platform, showcasing your image, talent, stories, statistics and personality to your worldwide fan base within our bespoke brand design.

All these elements must be consistent in tone, themed and designed to give you and your brand a unique, recognisable footprint in the digital global village.

its what you do next that sets the tone for your future.

WITH PLANNING THE TRANSITION FROM PRO SPORT TO 'CIVILIAN' LIFE NEED NOT BE A MENTAL, FINANCIAL BURDEN.

+90 Minutes is TSG’s post career service that allows retired or soon retiring athletes to plan and prepare for life outside of sports.

Aside from the obvious financial adjustments, there is a huge mental shift and transition that needs to take place. Most athletes are under prepared and often begin to think about this when it is too late – when their career is over and they have not planned for this day.

Your career is a journey, and like all journey's the road map is essential, so to is the means of travel. Lets journey together to your potential. It starts here.